Donation marks opening of new Downingtown-Area SMART store
Verizon Wireless District Manager, Jared Mullen (second from left), presents a $20,000 check to Women Against Abuse Executive Director, Jeannine Lisitski (center). The money was raised through Verizon Wireless’ “Pass Along Hope” campaign, which encouraged fans and community members to support victims of domestic violence through phone donations and personal messages of hope on Twitter. For every phone donated and every tweet shared in April, Verizon Wireless pledged to donate $1 through its HopeLine program, which supports area domestic violence shelters and organizations. (From left to right: Donald P. Ash, Chairman of the Board of Supervisors for East Caln Township; Jared Mullen; Jeannine Lisitski; Guy Ciarrocchi, President of the Chester County Chamber of Business & Industry (CCCBI); Jason Peebles, Verizon Wireless Downingtown Store General Manager)
EAST CALN — Many more victims of domestic abuse in our area will find much-needed assistance thanks to a $20,000 donation presented to Women Against Abuse, one of the area’s leading domestic violence prevention organizations. The organization received the donation today as part of a ceremony to mark the opening of Verizon Wireless’ newest store in the Downingtown area which the company calls a SMART store.
The SMART store aims to make shopping for wireless phones, tablets, accessories and other devices more personal by incorporating interactive lifestyle zones, including the “Get Fit” zone with smart accessories to help improve fitness, and the “Amplify It” zone for music lovers. The new store provides customers a visual playground of devices and accessories to test before making any purchases.
Local leaders Guy Ciarrocchi, President of the Chester County Chamber of Business & Industry, and Donald P. Ash, Chairman of the Board of Supervisors for East Caln Township, attended the ribbon cutting event and spoke to the benefits they believe it will deliver for customers.
“The Chamber is excited about the Verizon Wireless SMART Store opening in our community and I believe it will provide a valuable resource to our residents,” said Ciarrocchi.
“We are thrilled to celebrate the opening of a new SMART store today, which will benefit our customers by providing the latest in wireless communications technology and even free Wireless Workshops where they can learn how to get the most from their smartphones, tablets and a myriad of innovative wireless devices we now offer to suit their lifestyle,” said Rob Miller, Verizon Wireless Philadelphia Tri-State Region President. “We’re equally excited to continue our longstanding support of organizations who do the much-needed work of providing support to abuse victims in our community. Women Against Abuse is a premiere organization in this arena and we know they will put the funding to good use.”
The donation to Women Against Abuse is the result of Verizon Wireless’s “Pass Along Hope” campaign in April, a partnership with the Philadelphia Eagles that encouraged fans and community members to support victims of domestic violence through phone donations and personal messages of hope on Twitter. For every phone donated and every tweet shared in April, Verizon Wireless pledged to donate $1 through its HopeLine from Verizon program, which supports area domestic violence shelters and organizations, such as Women Against Abuse.
